The Difference Between Book Endorsers, Influencers, and a Launch Team
Each book launch relies on three very important groups of people:
– Book Endorsers
– Influencers
– Launch Team Members (or Street Team, for those of us who grew up in the 90s)
But what are the roles of each? And how do you know which of your “people” fit where?
The Gatecrashers unpack the difference between book endorsers, influencers, and your launch team members.